Marketing and CRM

Every client on record.
No email spreadsheet.

Each customer profile gathers bookings, spend, consents and every message. Email campaigns go to the segment you pick, only to people who said yes, and opens and clicks count themselves.

  • A customer profile with its full history
  • Email campaigns to a segment
  • A loyalty card with points
A regular customer's profile: the Spring on the water campaign runs from the sent email to a new booking.
In detail

Know every customer.
The quiet ones too.

Campaigns with resultsRecipients, deliveries, opens and clicks for every send.
The card in the customer's appPoints, card tier and a swap for a discount on the phone.
From send to bookingThe sources report shows bookings and revenue by campaign.
  • 6automation triggers, from a trip's end to a birthday
  • A/Btests of subject and content in automation steps
  • 0marketing messages to people without consent
Before and after

No more spreadsheet
and emails in the dark.

Today: Customer emails in a spreadsheet

With Portivo: A profile with the whole history

Today: The same email to everyone

With Portivo: A segment by spend and card

Today: Guessing who opened it

With Portivo: Opens and clicks on the campaign

Today: Birthdays kept in your head

With Portivo: Birthday wishes sent automatically

Works together

Works with the rest.
From campaign to cruise.

FAQ

Questions about marketing and CRM

Don't see your question? Write or call, we usually answer within one working day.

Ask a question
Will a campaign reach customers without consent?

No. Marketing messages go only to people who consented, and every email carries an unsubscribe link. Customers change their consents themselves, in their account.

How do I know how many bookings a campaign brought?

Add UTM tags to the links in your campaign. The traffic sources report then shows bookings and revenue for each campaign.

How does the loyalty card work?

You set the tiers, the spend and booking thresholds, the discount and the points multiplier. Customers move up on their own after a qualifying booking and swap points for a discount in their account or in the app.

What about customers saved twice?

Portivo points out profiles with the same phone or email. Merging moves bookings, verifications and communication into one profile.

See marketing on your own fleet.

A short call, a live demo and a rollout plan. We usually answer within one working day.

The Portivo operator dashboard: the Start screen with revenue, bookings and the fleet calendar.